Adoption of Environmental Innovations: The Dynamics of by Koos van Dijken,Yvonne Prince,T.J. Wolters,Marco

By Koos van Dijken,Yvonne Prince,T.J. Wolters,Marco Frey,Giuliano Mussati,Paul Kalff,Ole Hansen,Søren Kerndrup,Bent Søndergård,Eduardo Lopes Rodrigues,Sandra Meredith

How do small and medium sized companies (SMEs) undertake environmental thoughts? have they got the mandatory inner competence? Is any help provided by way of exterior events (i.e. community involvement)? What are the coverage implications? This booklet relies on wide fieldwork, performed in 4 conventional commercial sectors: offset printing, electroplating, fabric completing, and commercial portray. The paintings was once performed in Denmark, Italy, the Netherlands, Portugal and the united kingdom. Twenty company-based case reports have been analyzed and a mobilephone survey used to be performed between 527 businesses. accordingly, the Innovation Triangle got here to be formulated, that is provided right here, defining and mixing the determinants of SME innovativeness. The Innovation Triangle distinguishes 3 significant determinants of innovativeness: enterprise competence, environmental orientation, and community involvement. The Innovation Triangle permits one to diagnose present environmental and innovation guidelines, indicating which coverage measures may be potent in expanding the adoption of environmentally pleasant applied sciences, permitting environmental goals to be achieved.

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